THE STUPID NIGERIAN TV PRODUCER
I own and manage a TV production company IBST Limited that hitherto had been a equal shareholder in a company called company Storm Vision Limited. Storm Vision when in operation was responsible for the production of a few leading international formats, for which even then IBST was the facility company that provided the support to enable those productions. Storm Vision also created many original formats which included 100% Naija, Nigeria: History Chronicles, a TV series about Nigerian History, All That Glitters, a TV soap series amongst many others. I have chosen to provide this background and use this forum to educate and inform Nigerian industry practitioners about some pitfalls and what short sightedness can cause when we are not careful about the way we do our business.
In reality yesterday was a call to action for me, because having been in the business so long the words my lawyer used to me yesterday brought home the fact that through negligence, poverty of the mind and pocket, I had wittingly sold my rights for a penny, with only myself to blame. I felt like our forefathers who had traded guns and ammunitions with the white man which they used to kill themselves for diamonds and gold which the white man took away to build his empire. What’s this all about you wonder?
When my partner and I had gone our ways in the partnership that formed Storm Vision, there were some tangible intellectual assets which had been developed within the partnership that could not reside with any one party 100% Naija was one of these assets. So I thought! So when Channel O decided to commission the program to my partner in a new company which though carried the name Storm, which was not a stakeholder in the original Storm Vision, I said hey hold on, that’s a Storm Vision Property which cannot be commissioned without the permission of the owners of Storm Vision. I kicked up a fuss and wrote Channel O, and basically told them my feelings. Alas, I should have kept my big mouth shut.
As my lawyer told me “Remi the problem with you Nigerian Producers is that because you spend so much time looking for commissions and sponsors, when you get it you don’t spend too much time with legalities and you just want to sign and get the production going, and in the process because you don’t always consult a lawyer you get sold short”. I just kept quiet. He was so right!
As a partner in the company that created the series 100% Naija and as the Executive Producer who signed the contract, I had signed away the creation, the baby and everything else that happened to its life to MNET. In the contract MNET stated that we were assigning ownership of the title, format, concept, story-line, costumes, set, make up and everything else you can imagine to MNET, and that they could actually without any referral ask anyone to produce the show, and there would be no fees due for repeat productions etc. So in actual reality although we created the format, MNET now owned it, and all of this within a production contract. You can imagine how small I felt. Here I was a respected TV producer not knowing what he signed, and of course my lawyer had a good go at me. Now MNET did not force me to sign the contract did they? No. The issue is I was short sighted and not thorough enough in carrying out the role that was expected of me as a Producer which is to protect that tangible and intangible assets of a intellectual creation which into the long term could generate income for the creators and owners. I failed to negotiate the format rights distinct from the production contract and clearly establish a difference between production and ownership.
Now who is to blame, MNET? Clearly not. I would like to use this forum and my stupidity to inform Nigerian Producers about the following issues:
(1). When signing a production contract with an international broadcaster or license holder read it properly. They’ve been in the game a long long time and know where the loopholes are which they can exploit to your detriment.
(2). Make sure a copyright lawyer reads it and advices you properly before you sign, and let him explain to you implications of the contract. Play out a few scenarios before you sign.
(3). Always negotiate your intellectual property rights separate to that of production. Never, Never allow the two of them to be lumped together. Allow your lawyer to negotiate that with you.
(4). Protect your future rights. Your create something today which becomes a world hit. What happens when you’ve sold away the rights for pittance?
Finally, I wonder today what rights Nigerian Producers like myself, Greg Odutayoi, Femi Odugbemi, Writers like Yinka Ogun, have in their works which they created for MNET. Did they also make the same mistakes as I did, or is it a case of these is MNET terms, if you don’t sign buzz off! Well, one will never know, but if you find yourself in my situation anytime in the future I hope the advise I have given makes sense and you will not end up felling like a complete idiot like I did. It won’t happen again though. You can only be a slave once, and slavery was abolished a long time ago, so its up to the individual producer to make sure they protect their creations and don’t sell them away to people who really should know better, but at the end of the day only want what is best for themselves.
Remi, i am glad you are taking the words of your lawyer to heart. We lawyers have shouted ourselves hoarse over this matter. 100% naija is not the only show that has sufferred this fate, if not for lawyer-client confidentiality i would have revealed more. As recent as yesterday i had to deliver “the sad news” to a prolific script writer that he has been had or rather he has signed away his birthright. All i can say is i hope we all learn . I have dealt with a lot of creators who not wanting to incur legal fees sign away what is a potential perpetual income stream . I have gone to the courts in some instances to try and remedy a bad situation. We have been partially successful in some instances and in some other instances the jury is still out. As i always say to whoever bothers to listen it is better to take precaution than to be seeking palliative remedies. “A word is enough …. “as they say
Well said… going down to the core of it….i would not agree that the Nigerian producer does not know or that he does not consider it neccesary to pay attention to such things as these.
The problem we have here is that the desperate producer ‘is negotiating on an empty stomach’…the things a man does when he is hungry can be ridiculous , even when he clearly knows of the possible pitfalls.
The hunger necessarily is not of food to eat or cloth on his back, though it accounts for 70% of the ‘hunger case’. The other 30% is the need to be self fulfilled.
That said, in a system such as we have in Nigeria , where television is almost impossible, we will continue to suffer this way until NBC and NTA begins to stand for what they should. NBC is doing not so badly but NTA needs to go back and define the reason for thier existence…my thoughts are ‘on a most serious note who is MNET beside NTA (yoruba english)…THINK!’
Truth is, in the case of MNET…you either sign the papers or BUZZ OFF….so BUZZ OFF to where…. to NTA….no he’ll rather stay and sign it over and over again until he grows enough muscle or he finds a new vocation. Not to forget, theres one more place the producer can BUZZ to….THE BRANDS!…ummmm…better business right? BUT are the terms 100% WIN-WIN still… i ask?
this is the best write-up have got so far in my years of TV production article search.. very simple and distinct.. may the writer be blessed. you should have a production school.
I am looking for a professional TV producer that will partner with us to pitch a very unique and engrossing reality TV show that will produce the 24 hour President of Nigeria, we are working in partnership with the Office of the Special Adviser to the President on Ethics and Value as well as the Office of the Special Assistant to the President on Job Creation. Its time to make history in reality show biz in Nigeria, here is my number for more info 08162818507